Brake Road Safety
To support Road Safety Week, Driving Test Success has launched a revolutionary new test that could save the lives of young drivers. The Safe Driver Test highlights individual personality traits that could trigger dangerous driving habits and, crucially, it can be taken before a learner driver has even set foot in a car.
For more information or to take the Safe Driver Test click here.
Driving Test Success, a proud supporter of Brake Road Safety
Driving Test Success has teamed up with Brake Road Safety to help promote this years Road Safety campaign “Too young to die” running between 21st – 27th November 2011.
Road crashes are a huge killer of young people. 2young2die is Brake’s campaign to help young people save their own lives on our roads. All too often young people are killed or seriously injured in cars or on motorbikes due to speeding, drink and drug driving, using mobile phones while driving, or just not belting up. Young people on foot and bicycles also take risks that result in death and serious injury. Every day in Britain alone six young people aged 12-19 are killed or seriously hurt on foot or bicycles, and 19 young people under 25 are killed or seriously hurt in cars.
Too Young To Die
This year’s theme is ‘Too young to die’. In the UK, road deaths are the single biggest killer of young people aged between 15 and 24, with many if not all of these being preventable. Brake is calling on all young drivers to have a heart at the wheel in order to prevent more needless casualties. Some of the most common killers include:
- Driving too fast
- Overtaking dangerously
- Driving while using a mobile phone
- Driving on drink or drugs
- Not wearing a seatbelt
- Driving while tired
Inexperience v Confidence
Each year, 50,000 17 year-olds in the UK pass their driving test with less than six months’ driving experience. According to Brake Road Safety, young drivers are more at risk on the roads because their inexperience means they have a poorer ability to spot hazards, and therefore to cope with risky situations.
To make matters worse, young drivers also have a greater tendency to engage in risky driving behaviour, such as speeding, or overtaking dangerously. Research by the University College London found that in the UK, young male drivers aged 17-20 are seven times more at risk than all male drivers, but between the hours of 2am and 5am their risk is 17 times higher.
Young drivers are more likely to crash if they have their peers in the car with them. Research shows that with two or more passengers, the fatal crash risk for 16-19 year-old drivers is more than five times that of driving alone.
Road Safety in Schools
Driving Test Success supports Brake’s campaign to make road safety a compulsory part of the national curriculum in schools. Young people need to understand the risks they face as a novice driver or young passenger, and how they can minimise these risks.
Grant Hughes, Brand Director for Driving Test Success, commented: “One in three learner drivers buys a Driving Test Success revision aid to help them pass their Theory Test and Practical Test. This puts us in the privileged position of being able to reach hundreds of thousands of learners every year. The statistics don’t lie. New drivers face very real risks on our roads, and we feel we have a duty to educate them about road safety while they’re still learning with Driving Test Success. We are delighted to partner with Brake Road Safety and help to save lives on our roads.”
Road Safety Week
For more information or to donate to Road Safety Week visit Brake. During Road Safety Week, Brake will be appealing to young people to look out for themselves and their friends when they our out driving, both as drivers and passengers, and speak out against dangerous behaviour. Its vital that drivers always put safety first and make Brake’s Pledge to Drive Safely. Brake will be supporting communities around the country who are taking part in the Week and campaigning for road safety.